German Doner Kebab
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German Doner Kebab has this week opened its 50th restaurant in the UK.

The fast-casual brand has reached the landmark following the launch of its new restaurant in Peterborough.

The brand has forged ahead with relentless growth during the Pandemic, opening 13 new restaurants and creating in the region of 500 jobs throughout the country.

Key new locations already opened in 2020 include Nottingham, Bradford and additional sites in London and Edinburgh.

German Doner Kebab is revolutionising the kebab in the UK, bringing a fresh, high-quality taste sensation that has made it the number one spot to enjoy a kebab.

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Freshly prepared in front of customers, the game-changing kebabs are made using premium, lean, succulent meats and fresh local vegetables, served in handmade toasted breads with unique signature sauces.

Now employing over 1500 people throughout the country, the brand will have opened 50 new restaurants in the UK during the past three years and boasts a development pipeline of 350 franchise units over the next seven years.

Imran Sayeed, CEO, has heralded the landmark opening at Peterborough as the brand continues to disrupt the fast-casual space and evolve to meet the needs of its customers.

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He said: “Reaching 50 restaurants in the UK is a huge moment in our story and represents a huge achievement for everyone in the German Doner Kebab family.

“Our game-changing kebabs are revolutionising the kebab and this has driven huge consumer demand as we bring the German Doner Kebab experience to even more consumers across the country.

“We have found ourselves in very challenging times however we have remained agile and responsive to a fast-changing landscape, reaching our customers in new ways and developing exciting new products.

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“We are now looking forward to building this momentum further into 2021 as we maintain our mission of building the fast-casual brand of the future.”

Based in Glasgow, Scotland, German Doner Kebab is growing at great pace with 73 restaurants in UK, Europe and Middle East, and now rapidly expanding in the USA, Canada, Saudi Arabia and Ireland.

German Doner Kebab is owned by the Hero Brands group.

Source: Franchising

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