International Franchise Exhibition
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Abu Dhabi Chamber has announced that the sixth International Franchise Exhibition (IFE) is to be hosted at the Abu Dhabi National Exhibition Centre on October 16 – 17, 2018, with major international brands and companies taking part.

As an important business-first event, the IFE 2018 provides a platform for meeting the demands of the growing franchise sector, and represents a significant opportunity for companies to improve their performances and portfolios. The Exhibition allows international and multinational companies to expand their investments, in turn providing support for the local and regional business environment and contributing to sustainable economic development.

More than 150 international and local companies across ten key sectors are expected to exhibit in this year’s IFE, which builds on the notable successes and momentum gained over previous editions. Last year, the fifth edition of the IFE received significant support from 12 international agencies specializing in franchises, and the event attracted more than 3,600 visitors, 120 companies and 300 brands.

H.E. Mohamed Helal Al Muhairi, Director General of Abu Dhabi Chamber, said: “Now in its sixth edition, the Exhibition will continue contributing to the realization of Plan Abu Dhabi. By attracting and developing local and international business, this event forms a main pillar of Abu Dhabi Chamber’s strategy, and contributes to our broader goals of sustainable economic diversification. The IFE provides businesses with unique opportunities to expand their presence and investments in the UAE and the wider Middle East region, as well as supporting youth and local entrepreneurs to benefit from franchise projects.

“With the Exhibition, our main goal is to highlight the promising opportunities available through this growing sector. Representing a main tool for investors and entrepreneurs alike, the franchise model is effective and competitive. In particular, SME’s – which are the backbone of economic activity – can capitalize on the opportunities provided by the Exhibition to hear global experiences and the latest international practices from throughout the franchise sector.”

Al Muhairi added: “This is a leading event that specializes in franchise rights, and it reinforces Abu Dhabi’s position as a primary global destination in the field. As a result, the event is a strategic platform for local and international investors to explore trends and identify opportunities.”

IFE provides opportunities for local and international companies to explore a number of fields, including tourism, hospitality, trade, health, education, food and beverage, and retail.

The Exhibition also offers educational workshops for visitors to learn about the expertise of the most influential figures in the franchise world. Educational activities are designed to incubate and advance ideas in order to identify new opportunities and capabilities throughout the industry.

As a business-first event, IFE provides a suitable business environment for holding meetings and sessions, providing spaces for exhibitors, visitors and delegates to meet and conduct business meetings.

Source: Zawya

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