Oscar Pet Foods has been shortlisted for two awards at the bfa HSBC Franchise Awards, to be held at the Vox, Birmingham, on June 27.
It is the only company to have been nominated in two separate categories, showing the franchise’s commitment to best practice and enabling franchisees to thrive, getting the nod for Brand Awareness & Innovation and also the blue riband Franchisor of the Year accolade.
Simon Bartholomew, Franchise Director, said: “To be nominated for one award is an excellent achievement in itself, but to be put forward for two is just fantastic news. It is a testament to the hard work and dedication of the head office team who work tirelessly on innovation strategies that help support our network of franchisees, who, in turn, successfully put them into practice.”
The awards evening is the flagship event in the franchising calendar and getting a nomination in itself is a major achievement, proving the business works ethically and in the best interests of franchisees and staff, fighting off many other companies vying for the accolade.
Pip Wilkins, CEO of the British Franchising Association, congratulated the company: “Getting shortlisted for two awards says it all really. The company continues to pioneer positive change in the franchising industry.”
Andrew Brattesani, Head of Franchising, HSBC, said: “Oscar Pet Foods is the only company to have been nominated for two awards in the franchisor categories, testament to the company’s ongoing commitment to ethical franchising.
I wish them the best of luck in both the Franchisor of the Year and Brand Awareness & Innovation categories.“
For the Franchisor of the Year award they will go head-to-head against five other franchise units in June from a mixture of sectors, including courier services, cleaning services and a recruitment franchise. For Brand Awareness & Innovation, Oscar will face companies in fitness, telecommunications and decorations.
By Emma Lumley