Wilde About Tan
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Wilde About Tan, a mobile spray tan firm, which was set up to earn its owner a bit of extra cash could soon expand across the UK as part of an ambitious programme.

Andrea Wilde, owner of Wilde About Tan, launched her business in 2012, despite reservations over the demand for her service in the Nottingham area.

But today the company is used by clients across the Midlands after Ms Wilde, of West Bridgford, enjoyed such a big period of growth she decide to franchise out the brand.

The 38-year-old, who has been nominated for a Women in Business Award in the small business category, said: “About two years ago it started getting really busy.

“I was doing about 50 tans a week by myself and I realised I couldn’t keep it up myself because I was covering most of the Midlands.

“I thought I need to either employ people or maybe need to do a franchise.

“I decided to start doing a franchise model. I have now built the team to around 13 in the Midlands and looking to get into salons and boutique hotels in the New Year.”

Ms Wilde’s business – and her franchisees – provide their service in people’s homes using a portable tent, which stops the spray tan marking their clients’ homes.

(Image: Nottingham Post)

She says everyone is fully trained and it is vital the company maintains its good reputation in the region.

Ms Wilde added: “Some of the occasions people want us for is for the biggest days of their lives. It’s for wedding days, anniversaries, birthdays. If a treatment goes wrong you can’t hide it, so it has to be perfect first time.”

Related: All You Need to Know About Running a Spa, Beauty & Hair Salon Franchise UK (Health & Beauty Franchises UK)

Ms Wilde started spray tanning while living in Essex and enjoyed some success with her model there, before moving to Nottingham 11 years ago.

She was involved in different work when she first moved to the area before deciding to start up her business full time in the city.

The brand is now available in the Midlands and in Chester, with the additional aim of opening up in salons and boutique hotels. But Ms Wilde’s vision for Wilde About Tan’s future goes much further.

She said: “We have already started launching out towards the more of the UK and I really want to expand that. I want to be all over.”

Source: Nottingham Post

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