Bluebird Care hosts awards night to celebrate franchise network

October 19, 2021

Bluebird Care has recognised the achievements of its national franchise network at a dedicated awards ceremony.

The Franchise Business Awards, which took place virtually earlier this month, presented six business accolades to visiting care and live-in care teams across the UK.

The ‘Small Business Award’, given to franchises demonstrating exceptional growth over 12 months, reflected in their turnover accounts, went to Bluebird Care Sunderland.

The franchise had tripled its turnover in the last year, whilst maintaining a sustained high level of quality and compliance.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

Bluebird Care West Berkshire/North Hampshire picked up the ‘Spirit Award’, for demonstrating commitment to the brand and devotion to its staff and customers.

Meanwhile, the ‘Medium Business Award’ and ‘Large Business Award’ were awarded to Bluebird Care South Gloucestershire and Bluebird Care Carlow, Kilkenny & Waterford respectively. These awards are allocated to the franchises demonstrating growth, staff retention, customer acquisition, and quality and compliance, relative to their size.

The ‘NMF Digital Marketing Award’, newly introduced for 2021, looks at a franchise’s ‘reputation score’, engagement in National Marketing Funds (NMF), and overall local marketing activity.

Related: Care Franchises – Search Franchise Reviews Directory

The winner, Bluebird Care Peterborough & Rutland, had the highest reputation score – based on reviews, directories, social media and website updates – across the whole Bluebird Care business.

Finally, Bluebird Care Winchester, Eastleigh & Petersfield was handed the ‘Franchise of the Year Award’ after a strong financial year and demonstrating exceptional customer feedback.

Hannah Banfield, Marketing and Communications director, commented: “After a particularly difficult 2020, it was great to be able to celebrate our excellent franchises with an element of normality to proceedings.

Related: Bluebird Care Franchise

“Despite being carried out digitally this year, the ceremony itself is among one of the most rewarding occasions for a business like ours, because it provides a great opportunity to reflect on the previous year, to address all of our valued franchise owners and their dedicated and hardworking staff, and share the success and achievements of some of the most deserving businesses. Congratulations to all of the winners.”


Source: Home Care Insight

Home Instead UK founder launches new franchise brand to ‘enrich lives’ through sports

October 13, 2021

Trevor Brocklebank, the entrepreneur who founded Home Instead in the UK in 2005, has launched a new franchise brand focused on supporting people to improve their mobility and boost their mental wellbeing.

Brocklebank has teamed up with Rob Oyston, founder of Mobi-Game, which offers a range of activities for the health and social care sectors based on adapted games, sports and dance.

The company been renamed ‘Rise’ and, together, the partners plan to scale the business and develop it into a franchise model.

Its first territory was set up in Cardiff last month, ahead of the company’s official launch at the International Franchise Show in London.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

Commenting on Rise, Brocklebank said: “There is enormous potential for Rise to support a wide range of people and I’ve already seen first-hand the impact that sports-based activities can have on people of all abilities.

“The model is ideal for a franchise roll-out as local owners can position themselves as the go-to expert for these enriching activities that bring benefits to both participants, their carers and families too.”

Related: Care Franchises – Search Franchise Reviews Directory

Speaking about some recent sessions, Oyston commented: “We ran a session at a children’s hospice recently where the children were supported to kick balloons, emulating a game of football. Carers were able to join in, providing wellbeing benefits to both the carers and children.

“In the future, siblings and parents will be able to join in, bringing the family together with a shared, multi-generational experience.

“And to see a group of care home residents taking part in a tennis ‘match’ is just brilliant.”

Related: Home Instead Senior Care Franchise

Rise has been working closely with a number of care home groups and individual care homes and has recently run a session at a children’s hospice. The team also supports healthcare professionals.

“The range of people we support is really wide and varied. One of the key elements of our sessions is the opportunity for each individual to reminisce, which is stimulated through story, music, video and images,” said Brocklebank.

“Through our regular sessions we see people progressing and, importantly, having fun which is a joy to see.”


Source: Home Care Insight

Home care providers named in British Franchise Awards shortlist

October 11, 2021

Two home care providers have been named finalists in the 2021 bfa HSBC British Franchise Awards.

Right at Home and Visiting Angels have both been nominated in separate categories.

Known as the ‘Oscars’ of the franchising industry and set to take place on November 30 in Birmingham, the bfa HSBC British Franchise Awards is the flagship event in the franchising calendar.

This year saw a record number of entries submitted across all categories, leading to an overall increase of nearly 30% when compared to 2020.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

Right at Home will be battling it out against five other franchise brands to take home the coveted Franchisor of the Year accolade next month.

It is also in the running for the Leadership and Culture title, which seeks to celebrate the businesses that have shown a commitment to caring for the wellbeing of staff and franchisees while championing a supportive network.

Meanwhile, Alastair Shanks, managing director of Right at Home Guildford and Farnham, has been shortlisted for the Local Focus award.

Commenting on Right at Home’s nomination, Pip Wilkins, CEO of the British Franchising Association, said: “Over the years, Right at Home has built a team with specialist skills and experience in all areas of business and franchising. As a network, they have achieved consistently high returns, backed by stand-out performances in key areas such as compliance and client and employee satisfaction. These results, and the calibre of support from the National Office team, have become a key driver for people choosing to join the Right at Home franchise network.”

Related: Care Franchises – Search Franchise Reviews Directory

Visiting Angels has been shortlisted in the Emerging Franchisor category, which celebrates franchises that have shown passion for their brand and the franchising industry as a whole, while continuing to recruit and support franchisees through their business journey.

One of America’s largest home care franchises, Visiting Angels has grown to have over 700 businesses in five countries. It continues to make a name for itself in the UK, with 13 offices located across the country.

Related: Right at Home Franchise

Wilkins said: “Despite the additional pressure put on Visiting Angels in the wake of the COVID-19 pandemic and the limitations caused by Brexit, the team has continued to recruit carers and build a successful, trusted business. Staff turnover for care staff is regularly considered to be quite high but the fact that Visiting Angels has a staff turnover rate of just 17% speaks volumes.

“A big congratulations to Visiting Angels for their continued successes during what was an exceptionally difficult period for the care sector.”


Source: Home Care Insight

Promedica24 appoints UK head of Franchise Development

September 20, 2021

Live-in care provider Promedica24 has appointed Michael Browne as UK head of Franchise Development to support business growth in the UK market.

Browne joins the company with 20 years of franchise industry knowledge and expertise, having managed the franchise operations of one of the UK’s leading parcel delivery companies.

His experience also includes developing franchise models for franchisors, supporting the training and development of franchisee networks, and driving profitable growth for businesses in the UK and overseas.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

At Promedica24, Browne will oversee the development of the existing franchisee network, implement strategies for recruiting and onboarding new franchisees, and direct the growth of the UK franchise network to reach new clients who require affordable, personalised live-in care services in the comfort of their own homes.

Commenting on his new role, Browne said: “I’m delighted to be joining the Promedica24 team and guide the direction of its UK network over the coming years.

“As UK Head of Franchise Development, I will be responsible for implementing the franchise development strategy and onboarding new franchisees to ensure families and their loved ones across the UK can easily access personalised, affordable care and support in their own homes.

Related: Care Franchises – Search Franchise Reviews Directory

“Promedica24 has already built a world-class franchise model consisting of over 100 franchisees in the UK and Europe. I’m looking forward to continuing the momentum the company has built and working with the franchisees to cement Promedica24’s position as a leading live-in care provider”

Promedica24 said the appointment cements its commitment to investing in the growth of its UK franchise network and providing all franchisees with the “highest quality mentorship and support”.

Related: Promedica24 Franchise

Darren Housden, sales and marketing director, said: “Michael is a highly skilled business leader bringing a wealth of experience to the business, and we’re delighted to welcome him to his new role at Promedica24.

“The live-in care market is one with huge potential for growth due to the rising number of people choosing to receive full-time care in their own homes. Michael will play a vital role in strengthening our position as a leading live-in care provider in the UK by overseeing the development of our franchise network and expanding our trusted live-in care services throughout the whole of the UK.”


Source: Home Care Insight

Why a Caremark franchise for this husband-and-wife team?

August 9, 2021

We talk to David and Caroline Balmer as to why they originally chose to invest in a Caremark franchise, but also as to why they are investing in a second territory.

Caroline was already hugely experienced in the provision of care at home even before investing in her own care at home business with Husband David, as she was in an employed Care Manager role, skills she transferred straight into the business.

So, it was a home care business they wanted, but why a Caremark franchise in particular? They did plenty of research and found the model was the best suited to what they wanted for their business, not only the extensive range of services they could provide, but also the ability to provide: “good care at a reasonable price” David explained.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

Although Caroline’s care experience was useful for them initially, she does say it was hard at first to juggle heading up the business at the same time as being Care Manager and feels much more at home now, focusing more on the financial aspects of the business while David focuses more on the operational side of things, developing the business through marketing and submitting tenders while forming relationships with the local authority, leaving their Care Manager to run the care delivery side of things.

When reflecting on running a care at home business during Covid-19 David enthused that the constant stream of advice and guidance was invaluable to them to adjust their ways of working: “The up to date emails and information coming through from the support team really helped to keep our clients and staff safe, helping us provide the care the community needed, freeing up beds for people who were particularly afflicted with Coronavirus and helping to alleviate the pressure on the NHS.”

Related: Care Franchises – Search Franchise Reviews Directory

So, a few years down the road and the business has grown to a level where they feel the time is right to invest in another territory, a territory neighbouring their existing business in Worcester & Malvern Hills, which will be in Wychavon & Wyre Forest.

When talking of their free time, David and Caroline agree that owning a Caremark franchise gives them the flexibility to have a happy work life balance, giving Caroline time for her 3 horses and David time for the golf course.

You don’t need to come from a care background like Caroline, as full training is given and ongoing support is provided through a network of Regional Support Managers and Head Office Support Team. If you have the relevant investment, drive and business acumen then talk to us today on 01903 266392 or click here to find out more about joining the Caremark Network, who David & Caroline now describe as friends.

Heritage Healthcare expands franchise with new office in Windsor

August 4, 2021

Heritage Healthcare has expanded its franchise with the launch of a new office in Windsor.

Following CQC registration, Heritage Healthcare Windsor has opened its doors to clients and carers across Windsor, Maidenhead, Slough, South Bucks and the surrounding areas.

The new site is led by franchisees, Prabjot Kaur Dhillon and Tony Singh Dhillon, with support from registered manager, Brigid Dos Santos.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

Michelle Fenwick QFP, Director of Heritage Healthcare Franchising Limited says: “We are very excited about the launch of the new Windsor office. Prabjot and Tony’s dedication truly highlights that you don’t need to come from a health and social care background to deliver high quality care services. They will be a great asset to the Heritage Healthcare Franchise network.”

Related: Care Franchises – Search Franchise Reviews Directory

Franchisee Prabjot said: “Our business is based on key values that are transparent across Heritage Healthcare. These include uncompromising standards, to exceed client expectations, to make a real difference in peoples’ lives and provide a service that is driven by our clients’ needs. We will recruit employees that are trustworthy, reliable, honest and person-centred.”

Related: Heritage Healthcare Franchise

Heritage Healthcare first opened in 2008 with home care offices in Guisborough and Cleveland, before launching into the franchise sector in 2013.


Source: Home Care Insight

‘Right at Home saved my life’: Hertfordshire franchise rated Outstanding after first inspection

July 28, 2021

A Right at Home franchise based in Hertfordshire has been rated ‘Outstanding’ by the Care Quality Commission (CQC) following its first inspection.

Right at Home Borehamwood & Watford, which registered with the CQC in March 2019, was rated ‘Outstanding’ in three out of five inspection areas – Caring, Responsive and Well-led – and ‘Good’ for Safe and Effective.

According to the CQC report, one of the key strengths of the service was the commitment from management and the rest of the team to ensuring people continued to live fulfilling lives in their own homes.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

It also noted that there was joint effort made by staff and management to continually look for ways to develop and improve the service,

Matthew Jenkins, CQC head of inspection for adult social care in the central region, said: “Our inspectors were extremely impressed by the level of support Right at Home Borehamwood and Watford offered the people in its care.

“From the moment people joined the service, there was great commitment to ensure they continued to lead fulfilling lives in their own homes. Effective and strong leaders ensured people received an extremely personalised service that took into account their hobbies, preferences and life goals.

“Throughout our inspection, staff demonstrated a non-judgemental and supportive approach towards people which had a significant impact on people who previously struggled to find the right support.

Related: Care Franchises – Search Franchise Reviews Directory

“People told us the help and support they were getting was invaluable and meant they could enjoy life in their own home safely and worry free. Relatives also gave positive feedback about how caring all staff at the service were.”

One person wrote to the CQC to express their gratitude to the service. They wrote: “Since Right at Home started in January it’s changed my life. When they started, I was bed bound and I hadn’t got out of bed since June 2020, within a few days the carers had me out of bed and walking bit by bit.

“The difference being able to walk again has made to my life is tremendous, it’s given me hope. I was so down and depressed before and now I’ve got a new lease of life. Right at Home has helped me enormously with getting on with my life and regained my relationship with my husband and assisted us in becoming husband and wife again.”

Related: Right at Home Franchise

Another client said: “Right at Home are my fifth care agency in three years. I have struggled to get appropriate support for both physical and psychological support needs. In the two months I have been with RaH I have made more progress than I have over the entire three years prior to working with them. I’d genuinely go as far as to say that they not only changed my life, but it feels as though they saved it.”

Commenting on the achievement, Jenny Madghachian, owner of Right at Home Borehamwood & Watford, said: “We are absolutely delighted, thrilled, overwhelmed and grateful that our CQC inspector awarded us with an overall Outstanding rating.

“This is an extremely difficult rating to achieve, so we’re delighted to showcase the incredible work of our CareGivers and for them to get the recognition they deserve for the exceptional standard of care that they deliver.”


Source: Home Care Insight

A creative uplift for care at home business

July 20, 2021

Caremark, the leading care at home franchisor, has engaged SandisonPay to support them with marketing and design expertise for a full-scale franchise recruitment drive.

Caremark is a wholly owned and run UK franchisor, and despite having over 110 existing franchisees in their UK network, they still have new territories available in the ever-growing market sector. That means there are opportunities available for would-be business owners in this booming franchise industry. There are 10 million people now over the age of 65 in Britain, and 92% of them, according to a recent You gov poll, would rather be supported at home than in a care home.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

Claire Pay, Managing Director at SandisonPay, sees this foundation as the ideal basis for some highly-effective marketing materials: “With such an interesting, successful and socially-minded product, the strategic and creative opportunity is incredibly exciting. We have plenty of experience in franchise recruitment, so we are not only delighted to partner Caremark but also perfectly placed to help.”

The Sandison Pay team have embarked on a complete brand refresh that will lean on the past successes of the business. Its market knowledge with three decades of experience, its resilient and proven business model, professionalism, continued growth, and its compassion, integrity and perseverance will all be in the melting pot. These will be building blocks for the emergence of a new, energetic face for Caremark that reflects the positivity of its plans for the future. Fresh colours, fonts, and imagery will breathe new life into videos, animation, digital media, an advertising campaign, and all manner of collateral and presentation materials.

Related: Care Franchises – Search Franchise Reviews Directory

Four key 4 pillars will underpin the marketing strategy to give the company the share of voice it’s looking for: the scope and availability of the franchises, the strength of the current business numbers and the potential returns, the scale of the opportunity in an ever-growing sector, and the level of training and support from comprehensive in-house training to ongoing support that’s in place across the network.

The brand’s new look and feel will provide the platform Caremark needs to power ahead, working at the heart of communities to improve the lives of people immeasurably and bring peace of mind to their families.

For those with a head for business and a passion for helping people, the benefits will be plain to see. And with a highly competitive, 5-figure entry point on the table with the lowest management fee in the sector, who could resist?

Related: Caremark Franchise

Good Oaks Home Care Set To Expand Into The Midlands With Three Offices Opening

July 6, 2021

Good Oaks Home Care, a premium home care and live-in care franchise, is continuing its expansion as three new franchised offices recently opened.

The three new offices will provide personalised home care in Worcester, Cheltenham and Derby.

The Midlands will also be getting a first as Good Oaks Home Care is the UK’s only carbon-neutral franchising care company. The company is involved in tree planting initiatives in both the UK and the Amazon Rainforest. They have introduced the Good Oaks’ Proprietary COVID-19 Secure Standard for Infection Control which goes above and beyond sector guidelines to ensure the utmost COVID-19 Security. These enhanced measures include, but are not limited to; temperature checks before carers start placements with clients, enhanced infection control training and full PPE, weekly Covid-19 tests and our COVID-19-secure code of conduct. Throughout the Pandemic, Good Oaks has been recognised as a going above and beyond for their communities with numerous award nominations, including at the prestigious Home Care Awards.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

To support this growth and keep to the company’s sustainable and ethical principles, the team at the Support Office plans to double in size, bringing in a variety of experts in their fields.

Co-founder of Good Oaks Home Care, Ben Ashton, said they were delighted to welcome the new Midlands offices into the Good Oaks team. He said: “We feel very proud of our team and everyone in it shares our ethos, passion and enthusiasm for providing the very best care possible for our clients. Good Oaks employs a unique partnership approach, treating clients and their families as the experts in their condition that they are. We work closely and proactively to ensure that we support the whole family to keep their loved-one in their home.

Related: Care Franchises – Search Franchise Reviews Directory

“We truly believe that by supporting, valuing and developing the caring people who work with us, providing great rates of pay and career progression, we do create the best experience for everyone.

“We are proud of how our teams consistently go above and beyond for clients.”

Source: Franchising

Bluebird Care franchise offers clients a trip down memory lane

July 2, 2021

Bluebird Care Birmingham East and North has launched a new project for its customers, offering them a trip down memory lane.

The franchise is producing keepsake booklets that combine images, saved items or memorabilia, with a caption to economy each memory.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

Suresh Dakshinamurthy, director of Bluebird Care Birmingham East & North, commented: “Memory Lane is very close to everybody in the office. It brings out the untold story of our customers, and its inception will bring our staff members closer to those customers.”

Bluebird Care is allocating one staff member to a customer to produce a Memory Lane keepsake book. The first copy (pictured) was produced for a 99 year-old Bluebird Care client, who turns 100 next year.

Related: Care Franchises – Search Franchise Reviews Directory

Dakshinamurthy added: “The bond between carer and customer is vitally important. The Memory Lane project allows the two sides of that relationship to understand one another better. We hope that translates to a better bond, and a higher level of service offered to our customer. Not only that, but the book itself is great. It looks aesthetically pleasing and will be a hit for our users and their families.”

Related: Bluebird Care Franchise

Bluebird Care Birmingham East and North has deployed the Memory Lane project as part of the ‘Beating Isolation’ roll out, which has involved Bluebird Care franchises from across the network carry out activities and projects to tackle the challenges their services users commonly face.


Source: Home Care Insight