Jollibee teases London branch, first in UK

September 23, 2018

MANILA — Jollibee on Tuesday teased the opening of its first store in the United Kingdom, which will expand its footprint in Europe.

The country’s largest fast food operator posted on Twitter a photo of its mascot, with British Ambassador to the Philippines Daniel Pruce, with the hashtags #JollibeeLondon #1stJollibeeInUK.

Pruce professed his “love” for Jollibee’s signature fried chicken in an interview with ANC in October last year, adding the first Jollibee store in the UK would open by this year.

Jollibee in March opened its first store in Europe, located in Milan, Italy.

Homegrown Jollibee has targeted mainly Filipino communities in the US, the Middle East and Southeast Asia.

It also acquired upmarket brand Smashburger in the US and is planning a foray into the fast-growing Mexican food segment.

In May, it announced plans to acquire the master franchise of Tim Ho Wan in the Asia Pacific.

Source: ABS CBN news