Home Instead UK founder launches new franchise brand to ‘enrich lives’ through sports

October 13, 2021

Trevor Brocklebank, the entrepreneur who founded Home Instead in the UK in 2005, has launched a new franchise brand focused on supporting people to improve their mobility and boost their mental wellbeing.

 
Brocklebank has teamed up with Rob Oyston, founder of Mobi-Game, which offers a range of activities for the health and social care sectors based on adapted games, sports and dance.

The company been renamed ‘Rise’ and, together, the partners plan to scale the business and develop it into a franchise model.

Its first territory was set up in Cardiff last month, ahead of the company’s official launch at the International Franchise Show in London.

Related: Senior Care Franchise UK – Should You Buy UK Senior Care Franchises?

Commenting on Rise, Brocklebank said: “There is enormous potential for Rise to support a wide range of people and I’ve already seen first-hand the impact that sports-based activities can have on people of all abilities.

“The model is ideal for a franchise roll-out as local owners can position themselves as the go-to expert for these enriching activities that bring benefits to both participants, their carers and families too.”

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Speaking about some recent sessions, Oyston commented: “We ran a session at a children’s hospice recently where the children were supported to kick balloons, emulating a game of football. Carers were able to join in, providing wellbeing benefits to both the carers and children.

“In the future, siblings and parents will be able to join in, bringing the family together with a shared, multi-generational experience.

“And to see a group of care home residents taking part in a tennis ‘match’ is just brilliant.”

Related: Home Instead Senior Care Franchise

Rise has been working closely with a number of care home groups and individual care homes and has recently run a session at a children’s hospice. The team also supports healthcare professionals.

“The range of people we support is really wide and varied. One of the key elements of our sessions is the opportunity for each individual to reminisce, which is stimulated through story, music, video and images,” said Brocklebank.

“Through our regular sessions we see people progressing and, importantly, having fun which is a joy to see.”

By SARAH CLARKE

Source: Home Care Insight

Home Instead announces charity’s rebrand

June 9, 2021

Leading home care provider, Home Instead, has rebranded its charity, previously known as the Bring Joy Foundation, as Home Instead Charities.

 
The home care provider said the rebranding, which took place at a virtual event last month, was designed to align its charity with the company’s global social purpose mission and emphasise its connection to the Home Instead brand.

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Executive Director, Penny Hamer, said: “The new brand positioning will help to connect us with the Home Instead network of franchise offices around a common cause, for the good of our communities.

“It also makes us part of a global collective of Home Instead Charities who are working to influence and change the future for so many lonely and isolated ageing adults. We are looking to fearlessly create a world today that we want to grow old in tomorrow.”

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The relaunch event was attended by the company’s UK franchise network and national office team as well as Home Instead founders Paul and Lori Hogan along with colleagues and franchisees from the US, Canada, Germany and Ireland.

Home Instead Charities in the UK is chaired by Martin Jones, CEO of Home Instead UK. Lori Hogan and Roger Baumgart, CEO Emeritus/Chairman Home Instead Charities US & Canada, are trustees along with Ruth Brown, Director of Business Development of Home Instead UK, Diana Stephenson of Calvin Marketing and UK franchisees Clare Jefferies and Luke Norbury.

Related: Home Instead Senior Care Franchise

By SAM LEWIS

Source: Home Care Insight

Home care franchise grows with six-figure funding

May 25, 2021

A Leicestershire-based home care franchise, Home Instead, has opened its first high street shop in Loughborough after securing six-figure funding from HSBC UK.

 
The funding has enabled Home Instead franchisee Charlotte Johnson to purchase a store situated on Church Gate Street. Jane Hunt, MP for Loughborough, attended the ribbon opening ceremony.

Serving communities across Charnwood, Coalville and Loughborough, Johnson’s Home Instead Charnwood team will offer a range of services to local residents, from housekeeping and meal preparation to personal care and specialist dementia support.

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Home Instead provides home care services across the UK, supporting the elderly to remain independent and continue to live in their own homes for as long as possible.

Johnson said: “After launching our business in 2017 following a 14-year stint in manufacturing, design and retail, I’m delighted to be able to open the first shop in Loughborough.

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“Our clientele want expert advice for their elderly relatives in-person, so it was important for us to invest in the high street to ensure we provide those important human touchpoints for our customers.

“I would like to thank HSBC UK and in particular our relationship manager Mark Greasley, who made the process completely seamless for our business.”

Related: Home Instead Senior Care Franchise

Paul Armstrong, HSBC UK area director for the East Midlands, added: “HSBC UK was pleased to support Home Instead Charnwood with the purchase of their new shop. It’s an exciting time for the business and we look forward to working with them in the future.”

Over the next couple of years, Home Instead Charnwood hopes to expand the business by opening new shops across the East Midlands.

By Adam Beech

Source: Insider Media

Home Instead is UK’s No.1 franchise firm for 2021

December 21, 2020

Home Instead Senior Care has been named the UK’s number one franchise business for 2021.

The Elite Franchise Top 100 league table which ranks the country’s top 100 franchises, has chosen home care firm Home Instead for its top spot – a position it has been honoured to hold for three out of the four years the league table has been published.

 
The ranking is based on the quality of support the group gives to franchisees, its financial performance, the scale of the business and the contribution made to local communities.

Home care providers Bluebird Care, Right at Home and Caremark also made it high up the league table – ranking in 8th, 14th and 16th place respectively.

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Founded in the US, Home Instead opened in the UK 15 years ago. The home care group has over 200 offices across the UK, providing care to more than 21,000 clients. It employs around 13,000 people.

Home Instead has also been named franchisor of the year at the British Franchise Awards, sponsored by HSBC.

Ruth Brown, Home Instead’s Business Development Director, said: “We are honoured to have been named the Gold Franchisor of the Year. This award is very special, but to win it in 2020 feels extra special as it’s been such an extraordinary year.

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“This accolade is down to the hard work and commitment of so many people, such as our 60-strong team at the National Office, as well as our franchise owners and their amazing ‘caregivers’.

“And we could not accept this award without thanking the many clients and their families who entrust their care to us.”

The home care provider’s entry focused on their belief that ‘in-home care’ should now be considered the default norm. The group emphasised the support they have given their franchise owners, who faced many new challenges in lockdown during the COVID-19 pandemic.

Related: Home Instead Senior Care Franchise

Home Instead is now seeking new franchisees ‘with unclaimed territories still available across the UK’, as well as a small number of resales.

Andy Brattesani, UK Head of Franchising at HSBC, said: “Home Instead Senior Care impressed the judges with its heavy focus on the wellbeing of their franchisees and caregivers.”

Article By: Angeline Albert

Source: Home Care

National award for Wirral home care owner Catharine Chalton

November 3, 2020

A WIRRAL home care company owner has picked up a national business award for leadership, mentorship, and business acumen.

 
Catharine Chalton, who owns Home Instead Senior Care Wirral, has been named Woman Franchisee of the Year 2020 in the Encouraging Women into Franchising (EWIF) awards.

EWIF is a not-for-profit organisation, providing advice and guidance to women looking for a route into the franchise industry. Their mission is to educate, inspire and empower women considering or involved in franchising through a network of Ambassadors.

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Catharine’s Wirral business is part of the Home Instead national franchise network which has 224 offices across the UK.

Catharine opened her home care company in 2007 with husband Mike and was recognised by the organisation for excelling in her role as both a franchisee and a representative for franchising.

Catharine has served on the board of the British Franchise Association since 2013. She is also highly active in her local community, with her office running their own charitable arm “The Wirral Care Foundation”, which supports small, local initiatives who may otherwise struggle to get

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Last year her Home Instead office achieved its highest ever turnover, with a team of 180 staff. The year also saw them deliver their millionth hour of care.

The award was presented to her by Amy Thomas, from McDonald’s Franchise Recruitment and Reputation, during a virtual ceremony.

Her office was awarded an ‘outstanding’ rating in 2019 by the Care Quality Commission (CQC), the regulator of care providers in England.

Chief executive of Home Instead, Martin Jones said: “Catharine is certainly a deserving winner for EWIF’s Woman Franchisee of the Year.

“I am very proud of her achievements and outstanding contribution to the Home Instead network, and the broader franchising sector.

Related: Home Instead Senior Care Franchise

“Congratulations to Catharine!”

Catharine commented: “I am overwhelmed and thrilled to have won this award.

“It means so much that I’ve been recognised, not only as a business owner, but as a woman who has had an influential effect on the British franchising industry.

“I’m proud to be a franchisee of Home Instead and to represent them through this prestigious award.”

By Craig Manning

Source: Wirral Globe

Devon home care provider rated Outstanding after first inspection

February 23, 2020

A home care provider based in Devon has been rated ‘Outstanding’ by the Care Quality Commission, just 18 months after opening.

The Home Instead Senior Care franchise, which cares for people living in Tavistock, Tamar Valley and the surrounding area, has been awarded the top rating for being caring and well-led following an inspection that took place in October.

 
The provider joins a select group of companies, with only 4% of domiciliary care providers in England having achieved this most coveted rating.

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Lynn Roddy, owner of Home Instead, first launched the Tavistock and Tamar Valley office in July 2018, after personally experiencing the difficulties in finding quality and consistent care for her mother.

Commenting on the achievement, she said: “We are thrilled to have received an ‘Outstanding’ rating from the CQC. This result is because of our hard-working team and I am so pleased to see their passion and true dedication recognised in this way. I know my mother would be so proud of the work we are doing to bring personalised home care to the community.”

In their report, CQC inspectors said staff “showed a love of their jobs” and a “passion” for the people they support, keeping them “at the very heart of the service”.

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Inspectors also noted how care plans were “tailored to meet the needs of individuals” and delivered to ensure “flexibility, choice and continuity of care”.

In the report, inspectors documented one example about how a local family had called upon Home Instead to help their elderly relative move out of a care home and back into their own home in order to regain independence and overall well-being, after the concerned family observed a “decline in independence”.

Home Instead worked closely with the client, the local authority, occupational therapy team and their family to create a bespoke care package to meet the individual needs of the individual.

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Inspectors said that because of the “extensive and high-quality package of care” being offered, the client was able to move back into the community.

“Since staff have been supporting this client, their social engagement and overall wellbeing has greatly improved. They are now able to spend quality time with their family and engage with the local community,” the report added.

Roddy said: “We work extremely hard to carefully select staff in order to build trusting relationships with our clients and family members. We have an incredibly motivated team who live the values and ethos of Home Instead.”

By SARAH CLARKE

Source: Home Care Insight

Caring Wirral couple receive top award for their ‘amazing cultures and values’

December 16, 2019

A WIRRAL couple who co-own Home Instead Senior Care Wirral have received the Amazing Cultures and Values Award at a national industry event.

 
Mike and Catharine Chalton, who own the CQC Outstanding rated care company, were presented with the award, which is the first to have ever been presented to a local Home Instead business owner, after being picked from more than 200 potential candidates at the Home Instead Senior Care’s annual national conference.

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For the last 13 years, Mike and Catharine have lived and breathed the Home Instead Senior Care ethos and were one of the very first franchise offices of Home Instead.

The company say that the caring couple have always been ‘unwavering in focusing on their high standards of client and caregiver care.’

In nominating the Chaltons for this recognition award, one of their colleagues said: “Cath and Mike are selfless when it comes to giving their time to help other owners and the national office team develop new initiatives/projects and have been inspiration to us in our journey with Home Instead.”

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Not only have Mike and Catharine been delivering an exceptional and compassionate in-home care service to their senior clients in Wirral, but Catharine has also represented Home Instead on the British Franchise Association (BFA) for many years.

On receiving the award Mike said: “Catharine and I were very humbled to receive this award.

“Having spent 13 years living the Home Instead culture and values it has always felt a privilege to have the opportunity help other people.

“As one of the first Home Instead franchises we have had the added privilege of being able to help and support our fellow owners as they have grown their businesses.

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“To receive recognition for this from our peers is something we will treasure for many years.

“Thank you to everyone.”

By Lauren Jones

Source: Wirral Globe

Double ‘Outstanding’ Home Instead franchise achieves perfect score

December 10, 2019

A Home Instead franchise based in Market Harborough has achieved the highest possible rating from the Care Quality Commission.

The regulator rated Home Instead Senior Care (HISC) Market Harborough, Rutland and Corby as ‘Outstanding’ in all five areas of inspection, an accolade achieved by less than 0.2% of England’s adult home care providers.

 
The news marks the second ‘Outstanding’ rating for the HISC branch. In 2016, the provider achieved the rating for two out of five inspection areas.

In its report, the CQC said the service had a culture of continuous improvement and had systems in place to “sustain outstanding care and further improve the service”.

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Inspectors also praised the provider for its “innovative approach to training” and for working with specialist agencies to train staff on how the conditions people lived with impacted their lives.

Business owner Gail Devereux-Batchelor set up the service in 2011 in response to the difficulty she faced trying to find suitable care for her terminally ill sister.

“My sister needed palliative care, but we couldn’t find a reliable, high-quality service. It was Christmas time and I remember sitting on the lounge floor with my laptop on Boxing Day, desperate to find an organisation to help – and that’s when I came across Home Instead,” she said.

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“I was so impressed with their ethos and values I decided to set up my own Home Instead office here in Market Harborough. Out of something very sad came something very positive: we discovered how big a difference we could make to the lives of our clients and their families. This business is my sister’s legacy, and that’s a real comfort to me.”

The CQC report gave examples of the company’s “exceptional” service and “trusting” relationships formed between clients and their caregivers.

One relative said, “The carers are tailor made for us, we said what sort of people we would like, they are two real crackers. I couldn’t fault them.”

Clients also spoke enthusiastically about the care they received, with one saying, “It’s like having friends popping in to give you a hand when you need it most.”

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Commenting on the inspection, Devereux-Batchelor praised her team.

“I am so fortunate to have the most amazing people to work with. They all share the Home Instead ethos and this shines through in the report,” she said.

“I would like to thank all of our clients and their families for their kind words. A big special thank you goes out to our caregivers; without them, we would not be able to deliver our outstanding service.”

By SARAH CLARKE

Source: Home Care Insight

London home care business rated Outstanding for ‘exceptional’ community work

November 28, 2019

A South London home care service praised for its “exceptional” community engagement initiatives has been rated ‘Outstanding’ by the CQC.

Home Instead Senior Care Wandsworth, Lambeth and Dulwich achieved the top rating for being caring and well led, after previously been rated ‘Good’ overall during its previous inspection two years ago.

 
Alison Murray, Head of Inspection for Adult Social Care in London, said this level of improvement is a “tribute to the hard work of management and staff”.

Speaking of the achievement, franchise owner Tony O’Flaherty (pictured right) said: “We are so pleased to have received an outstanding rating from the CQC.

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“The feedback from families of how respectful our caregivers are and how they go above and beyond to continue to enable people to remain independent in their own homes is wonderful.”

Throughout the report, inspectors shared examples of how staff went the extra mile for their clients.

They noted that one client had resisted attempts by her family to go out of the house and socialise, but with the encouragement of the caregiver had regained the confidence and independence to start going to a dementia café.

A relative said, “Having my mother attend the Home Instead Wellbeing Café, a community initiative run and funded by Tony, earlier this year was probably the best thing she did.

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“She interacted with other people who, like herself, find life very isolated and lonely. Although she didn’t want to go at first, once her barriers came down she started chatting to people, telling them all about her past life, dancing and needlework.”

The CQC report highlighted how the Home Instead branch worked to promote independence with a number of community initiatives, including the Lambeth Dementia Action Alliance, to improve the health and social care of people living with dementia and their carers.

“CQC found the service was exceptional at promoting people’s independence so they could continue to enjoy their lives,” the report said.

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The provider was praised as a strong advocate for people and supporting them to access external services that would be of benefit to them.

For example, the service had registered with Thames Water so people using the service would get priority support in the case of a loss of service.

“The director was passionate about community engagement and was a major advocate in promoting and raising awareness about dementia in the community,” inspectors said.

By SARAH CLARKE

Source: Home Care Insight

The key behind Home Instead Senior Care’s success

October 1, 2019

Home Instead Senior Care is the pioneer of relationship led care, helping people to remain at home in familiar surroundings, enjoying a stimulating and enhanced quality of life.

Founded in 1994 by husband and wife team Paul and Lori Hogan in Omaha, U.S., the pair struggled to find personalised care that would suit Paul’s grandmother’s needs, and from this, the concept of Home Instead Senior Care was born.

 
With the creation of the company, Grandma Manhart was able to stay in her home and lived many years longer than expected. This experience inspired their desire to help other families by providing private home help for ageing loved ones.

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Fast forward to 2019, each day thousands of Home Instead CAREGivers provide care to more than 10,000 clients in the UK, supported by a network of over 190 franchise offices. And by any measure, the care is exceptional – a recent independent survey of over 4,500 clients and family members found a whopping 96% would recommend Home Instead. It’s also received a record number of “Outstanding” ratings by the Care Quality Commission.

So how did a fledging care company 4,000 miles away, grow to over 1,000 franchise offices worldwide, whilst maintaining these levels of customer satisfaction?

In short, by relentless focusing on its culture and creating a highly engaged workforce that believes in its vision and really care about their clients.

In July 2019, independent employee engagement experts WorkBuzz surveyed almost 7,000 CAREGivers and found 96% are proud to work for Home Instead; 95% feel motivated to go the extra mile and 9 in 10 see themselves working at Home Instead in twelve months’ time, against a backdrop of high levels of employee turnover in the care sector.

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“Home Instead has truly world class levels of employee engagement and it’s culture sets it apart from the competition”, said Steven Frost, CEO of WorkBuzz.

Having a clear mission

Every business needs a clear mission, vision and values which act as a North Star, guiding decisions and behaviours. Home Instead’s vision to be the UK’s most admired care company is well understood – 97% of new CAREGivers say their initial training helps them to understand why Home Instead is different from other care companies.

Get recruitment and onboarding right

Making wrong hires, who don’t share your values and buy-into your vision is a sure-fire way to dilute your culture. Home Instead pays particular attention to this with the “Mum Test” – with hiring managers asking would you be happy with a prospective employee caring for your own family?

Prospective employees are also screened against its values: Choice, Integrity, Listening and Changing the Face of Ageing. And once successful applicants start, they can expect in-depth training about how to deliver care, the Home Instead way.

Related: Home Instead Senior Care Franchise

Focus on growing leaders

Based on feedback from thousands of its employees, WorkBuzz’s algorithms pinpointed what factors engage Home Instead CAREGivers the most – one of the top factors was the quality of leaders in their local office.

Home Instead continues to invest in growing its leaders – over 1,600 managers and franchise owners took part in training courses and workshops throughout 2018, which included Leadership Essential and a 3-day core Human Resources skills. It’s not surprising that 93% of CAREGivers feel their office is effectively managed and well led.

Track and improve employee engagement

Each year, WorkBuzz confidentially surveys all employees, franchise owners and clients, enabling Home Instead to track its culture; benchmark quality across its franchise network; and pinpoint strategic priorities. Since introducing WorkBuzz in 2013, Home Instead has improved CAREGiver employee engagement by 11% and client satisfaction by 15%.

Source: Franchise World